Automate Your MarketingFree Up Your Time For What Is Important
The ultimate goal of marketing automation is to reach more people with your message, generate more revenue for your company and do it in a time effective way so you can make a bigger impact.
As a change-maker entrepreneur, chances are you don’t have a full-fledged marketing team to carry out the marketing activities needed to keep pace in today’s digital age. Marketing, done effectively, involves many repetitive task. Generating social media posts, sending follow-up emails, responding to website inquiries. As an entrepreneur, you’re most likely doing far more of these tedious tasks than you need to.
We have systems and software that automates your marketing for you so you can spend less time on those repetitive marketing tasks so you can focus on why you are in business and what you do best.
Done effectively, marketing automation is less about selling and more about nurturing your prospects.
Forrester conducted research that showed most businesses see an average 20% increase in sales opportunities from nurtured vs non-nurtured leads. By nurturing your leads you increase your chances of your message making an impact. But it can also dramatically help your income. The research also found that companies that excel at lead nurturing generate 50% more sales at a 33% lower cost (Source: Forrester, 2014).
The most successful lead nurturing strategies deliver content that helps prospects progress through their relationship with you by addressing common questions and concerns your audience typically has.
Marketing Automation Doesn’t Have to Be Cold and Impersonal
Done right, marketing automation is personalization that can give your business a competitive edge and allow your business to thrive. Effective marketing automation revolves around your customer by providing them with content that meets their needs.
Your marketing efforts can be done in a way that is highly personalized because it is based on a prospects behavior. We can using the data gathered from the user’s behavior to deliver timed and targeted information that will help guide the prospect through a process designed to meet your ultimate customer’s journey. And it doesn’t have to compromise authenticity.
Nurturing prospects with useful content will help convert your prospects into customers and guide your customers into becoming delighted customers and brand advocates.
Implementing a marketing automation system will make you more effective, help you reach your goals fasters, allow you to focus on your most important tasks. And you’ll have more time to do those things that you do well.
All small business owners all have one thing in common! They never have enough time for marketing.
Take a look at these stats from an Adestra survey.
When asked what the biggest benefits of automation were, marketers said:
You need to automate your marketing if you want to take your business to the next level..
Just imagine the benefits:
- Offload repetitive tasks
- Improve customer service
- Ramp up your email marketing results
- Generate leads on auto pilot
- Increase you customer retention
- Engage your followers on social media
- Publish new content more frequently
- Drive down your operating costs
Ready to Transform Your Marketing?
Request a Free Marketing Automation Assessment
Many small business owners find that digital marketing quickly consumes their time and prevents them from completing the day to day activities of their business. So the marketing never gets done.
We can help you by doing much of the work for you.
Begin by requesting a free consultation.
Register for our Marketing Automation Course
Realize that you need to do something but don’t have the funds to invest in a full service plan?
We have a Marketing Automation Course that will walk you through the 4 main areas of marketing automation.